The 36-year-old entrepreneur lifts up the new remote that comes standard with every Samsung smart TV and flips through the channels, settling on a daytime soap. "This isn't the kind of stuff we had in mind when we built the system, but let's see what happens." He presses his button to activate "Samsung Extra" and biographical data for the actors on screen pops up in the right-hand corner. The technology Bond and his team built pulls in all that data and creates a smart feed which displays conversations happening on social media alongside the action on your TV.
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