[New post] Dooce quits mommyblogging amid toxic pressure from advertisers

sskarthik posted: "As the supply of publishers went up, advertisers gained leverage they could use to insist on more invasive ads and more unethical editorial practices. It all grew too much for Heather "Dooce" Armstrong, who got fed up with having to pitch products with" Respond to this post by replying above this line New post on SKarthik.info Dooce quits mommyblogging amid toxic pressure from advertisers by sskarthik As the supply of publishers went up, advertisers gained leverage they could use to insist on more invasive ads and more unethical editorial practices. It all grew too much for Heather "Dooce" Armstrong, who got fed up with having to pitch products with false sincerity, and censor her authentic voice because advertisers feared it would offend their customers. It's another aspect of the toxic relationship between advertisers and publishers: just as publishers accept ads because they want money (but are largely indifferent to the sales the ads generate, so long as the advertisers keep buying); advertisers are indifferent to the impact of invasive/dishonest ads on the publishers' reputations (just so long as there's somewhere else to advertise to the same audience). Armstrong says she... Read more... sskarthik | September 24, 2015 at 8:07 pm | Categories: Computers and Internet | URL: http://wp.me/p1eKZE-3lBZ Comment    See all comments Unsubscribe to no longer receive posts from SKarthik.info. Change your email settings at Manage Subscriptions. Trouble clicking? Copy and paste this URL into your browser: https://sskarthik.wordpress.com/2015/09/24/dooce-quits-mommyblogging-amid-toxic-pressure-from-advertisers/ Thanks for flying with WordPress.com